With over 200 factors in Google’s algorithm, SEO is a complex science. SEO is an ever-changing field, and the only one with all the cards is Google. While more traditional techniques will continue to be effective, it is clear that the best organic search strategies of 2018 must cater to Google’s increasing preference for websites that value speed, security, mobile-friendliness, and usability.

The Latest SEO Trends & Tactics for 2018 Include:

• Secure Websites
• Page Load Speed
• Mobile Friendliness
• Structured Markup
• Voice Search Optimization
• Unlinked Mentions

It’s crucial to stay current with the SEO trends to ensure your website coincides with the requirements of Google.

The main tips are to move your site to HTTPS, optimize for mobile, generate high-quality content, and prepare for the growing role of voice search.

Wishing you great SEO results in 2018!